The explosive growth of the population of Internet users on Facebook sites has had a huge impact on Education industry whereby consumers are changing the rule of marketing. The rise in popularity of Facebook has led social networking to become a global phenomenon.
Some Latest Statics about Facebook
- 1.28 billion daily active users on average for March 2017
- 1.94 billion monthly active users as of March 31, 2017
- 1.15 billion mobile daily active users on average for December 2016
- Average time spent per Facebook visit is 20 minutes.
- Facebook users are 53% female and 47% male.
- Facebook users are 76% female (out of 100% of all females) and 66% male (out of 100% of all males).
- Average Facebook user has 155 “friends”.
- 87% of online users of age 18-29 are on Facebook.
- 74% college graduates are on Facebook.
There was a time when College, Institute, Coaching classes became famous within the towns. World has expanded with globalization in every aspect and digital marketing has supported that in all possible ways. In fact, that is supported even now. With the help of the digital marketing, social bookmarking and social media sites, Institute & Coaching Centre is renowned all over the world. Then why are you confined to only the town, it’s time to expand and to become popular all over the world.
What Social Media Says?
For the reason that social media is taking institutes to world class level, many things are made easy too, some of which are helpful for the institute in business aspects, while others are from the aspect of learning. According to the latest statistics of Facebook, only 49% of the institutes are getting popular over the social media. This essentially shows that 51% of the institutes are not in the social media at all. The direct result of it is that the candidates, who will be willing to go through the learning, will remain unaware of the programs you are holding.
Why to go Digital?
You might be planning hard for the College, Institute, Coaching classes – keeping separate course plans for the beginners and even for advance level. If that course plan remains confined in your urban area and local towns, will so much plans be worthy for the support? The best exposure to all these can be availed only when, your business is exposed. This will open up two way exposure for you.
Easy Strategy to be known in months
When you will start exposing your institute over the social media, lots and lots of requests will come up at your profile, asking you course, classes, training over social media or through your website.. There are so many befits of digital marketing for College, Institute & Coaching Centre
It’s very easy way to generate leads for you institute, coaching classes and collage through Facebook. You can generate Lead @very low price.
Benefits of using Facebook for your Institute, Classes & College .
Add Button Course Details: It can be the perfect portfolio of your business.
Public Transit: Tell People how to get this place.
Local Map/ Recommendation: When someone searches about Institute, Coaching Classes nearby this will show on Facebook map, if any one asking for recommendation, your presence will be there. Eg.
Create Demo Classes Events: You can create event for your upcoming important seminar in unique way.
Exclusive Deals/ Offers: Give special offers, to your prospect students
Student Review: Review can help you to how you are doing for your business.
Use hashtags: They’re very prevalent and relevant.
.Target your right audience more than 800+ targeting, below find some useful targeting.
- Brand Awareness:Spread important information or your brands visibility it will help you a lot at very nominal price.
- Local Targeting:Set boundaries automatically based on population density and desired audience size or specify a precise radius, down to decimal point, around each one of your business.
Trageting: Laxminagr within 1-3 Km Radius
- School/Subject Wise Targeting: Facebook allow you to target people more than 800+ way
- Company Employee Targeting: For group booking, official party you can target any company employee
- Competitor’s audience targeting: You can also target your competitors fan page audience.
Now it’s time to move out from your local box to a broader region. What more do you need? It’s time to feel the world to be your market – be social and feel the same.
Get in touch for a free consultation – we are happy to chat and will give you some great advice even if you choose not to take any of our services.